Life science marketing communications and branding
Svalander Life is a specialist life science marketing communications agency helping life science and medtech companies grow their business by building stronger brands and creating more effective communication.
Combining strategy and creativity
Effective life science communication
See it in practice
Børn Donor Bank – Creating a new brand
Creating the Børn Donor Bank brand for SellmerDiers, including naming, brand platform, brand promise and visual identity.
For more than 25 years, we have worked with life science companies ranging from ambitious scale-ups to multinational organisations. We bring senior life science expertise together with strategic and creative thinking to deliver outstanding work that supports our clients’ business objectives.
Our capabilities span strategy and analysis, communication, design and implementation. Together, these capabilities support brand development and brand identity, messaging and communication concepts, sales communication, advertising and campaigns – across different media and channels, always tailored to the specific challenge, audience and market.
Successful life science communication requires more than presenting the science and the facts. It starts with understanding the product, the market, the audience and what really matters to them.
We sharpen your product and sales messaging for maximum impact. We turn complex science into clear, effective messaging – communicating value in ways that are relevant and compelling.
We craft concepts to make your communication differentiated, inspiring and remembered.
Based on strategic insights, we shape your brand’s visual and verbal expression, positioning it in a way that resonates with your customers and other stakeholders – all aligned to support your business and marketing strategy.
Read our article:
Turning science into customer value
iDAScore – AI-assisted embryo evaluation
A distinctive communication concept positioning Vitrolife as a leader in AI solutions for IVF clinics and communicating the value of AI-assisted embryo evaluation.
LapSim ST – Surgical simulation
A strategic awareness campaign for Surgical Science that communicated the benefits of simulation training to surgical technology programmes across the US.
Life science, medtech and beyond
25+ years of life science experience
Our specialist focus is life science, a broad field that includes:
-
Medical devices, surgical technology, medical simulation, IVF and other healthcare technologies where effective communication connects complex products with professional audiences.
-
Diagnostic technologies and solutions where scientific and technical complexity needs to be translated into clear, relevant messages.
-
Biotechnology and scientific innovation, where complex ideas and technologies need to be made accessible, relevant and compelling.
-
Pharmaceutical products and technologies, where credible communication plays an important role in conveying science, value and benefits to different stakeholders.
Life science communication requires more than communication expertise. It requires an understanding of complex products, scientific evidence, specialised markets and the people you need to reach.
What our clients say
Whether you need help with branding and brand identity, messaging, a product launch, sales communication, advertising, a campaign or a complete communication concept, we would be happy to hear about your challenge.